Portfolio
The State of the RPA Developer 2020
Client: UiPath
This first annual report was created to understand the emerging and growing field of RPA development. We surveyed RPA developers to uncover things such as how they started in the field, their daily talks, and job satisfaction.
Our role: Strategy and Data Science
(Client wrote and designed the report)
State of Digital Experience 2020
Client: FullStory
We worked collaboratively with FullStory to create the new ATOM framework that outlines the 4 key areas companies should focus on to create better digital experiences. We then crafted a survey to create and test a maturity model that uncovers what those who are providing a better digital experience are doing differently.
Our role: Strategy and Data Science
(Client wrote and designed the report)
State of B2B Influencer Marketing
Client: TopRank Marketing
Top Rank Marketing worked with Mantis to conduct their inaugural report that studies how marketers are using B2B influencer marketing.
Our role: Strategy and Data Science
(Client wrote and designed the reports)
The Marketer's Happiness Report
Client: MarketingProfs
MarketingProfs hired us to assess marketers as people. We determined 5 key areas to study (learning mindset, grit, intention, community and energy) and then uncovered what fulfilled marketers are doing differently.
Our role: Strategy and Data Science
(Client wrote and designed the report)
2020 Community Industry Trends
Client: CMX/Bevy
This report from CMX and Bevy studies how organizations are developing, thinking about and measuring both online and in-person communities.
Our role:
Strategy and Data Science; report writing
(Client designed the report)
The State of Writing 2020
Client: Typeset
Typset was a brand new business that wanted to build authority for their brand. They surveyed business communicators to understand how they were using content in the business and what processes they were following. Their goal was to uncover what those who were having success were doing differently. You can read more about their results.
Our role: Strategy and Data Science
(Client wrote and designed the report)
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The 2020 Event Trends Report
Client: Eventbrite
We worked with Eventbrite for three years on their events trends report. This one global study was translated into 6 languages and produced 8 global region-specific reports.
Our role: Strategy and Data Science; Detailed discussion guides
(Client wrote and designed the reports)
State of Original Research for Marketing
In collaboration with Buzzsumo
We conducted this study in partnership to understand if and how marketers are using original research.
Our role: Strategy and data Science; report writing; design
The 2020 Thought Leadership Survey
With SurveyMonkey and Orbit Media
This survey, in conjunction with Orbit Med and SurveyMonkey, sought to define how marketers and PR pros define and use thought leadership.
Our role: Strategy and Data Science